Due to some unexpected and unfortunate events I went back to the US for a week in July to be with family.
It was a lighter month work-wise but still made progress on two fronts.
Trophy
In July Charlie continued work on SEO and AI search optimization. There are some signs of progress on our AI search results analytics, though the sales pipeline has been slow and thin this summer.
On the dev side I built support for client-safe application API keys, time-restricted leaderboards, and a batch event API. I also improved email analytics and helped a little bit with a major refresh of our site.

Campfire
The things I intended to do in July (launching Spanish localization and kicking off another cycle of TikTok marketing) were both pushed to August.
However, I did expand the Campfire Creator Program further as some new YouTubers joined, took care of Q2 analysis and taxes, and tested our next update extensively.
Distractions & Personal Life
Lots of wedding logistics now and preparing for our Kyrgyzstan trip (which, at the time of writing, I am already back from, but which at the time I should have written this, I wouldn't have even left for yet, so I will hold my commentary on the trip until my next post).
I did kick off a new hobby - homebrewing. I'm brewing up some ciders and meads and cysers (mead-cider hybrids) and melomels (fruity meads). Fun thing to do and doesn't require that much time as most of it is waiting around for yeast and then aging to do their thing.

Next Month
Lots to do. New Trophy features, finally localizing Campfire, relaunching the TikTok campaign, etc.